Marketer Success Stories

Around the country, marketers like you are growing their skills to grow their gallons with Council-developed resources like Marketer Technology and Sales Training.

Take Your Sales Team to the Next Level

One of the nation's largest propane marketers worked with the Propane Education & Research Council in 2015 to deliver Marketer Technology and Sales Training to its customer service representatives and account managers from around the country. The goal: learn how to apply propane know-how and proven sales techniques to turn will-call customers into keep-full customers.

The results were amazing. The company reported a 73 percent year-over-year jump in keep-full conversions. The number of new customers who signed up as keep-full customers increased nine percent.

Propane companies of all types and sizes are seeing the benefits of Marketer Technology and Sales Training and other resources from PERC.